For the fifth consecutive year, BtoB Magazine has named Bridgeline Digital as one of the top interactive technology companies in the United States. A leading national publication for marketing strategists, BtoB Magazine bases its list of top interactive agencies – compiled yearly – on such criteria as innovative online marketing campaigns, percentage of company business that is business-to-business, new client wins, and effective use of new technologies.
In the past year, Bridgeline’s iAPPS digital engagement platform has served as the basis for various new technology initiatives that will help further drive success in the B2B segment. The company recently released iAPPS ds (Digital Subscription), which is a cloud-based Web site platform enabling franchises and large dealer networks to implement local marketing plans, drive e-commerce initiatives, and measure results with actionable analytics – all accomplished while simultaneously maintaining corporate branding standards. Bridgeline additionally introduced eCommerce Fulfilled – a product offering that deeply integrates iAPPS Commerce with the power of warehouse and supply chain logistics, providing customers with an end-to-end solution that is seamless.
The year 2012 was a strong one for B2B agencies, with an overall trend of revenue increases, new business additions, and the development of compelling work for clients. Bridgeline had its share in this positive trend, growing existing customer business, and winning new customers, including PODS and Triumph Motorcycles.
“Being named a top interactive technology company by BtoB for a fifth straight year strongly validates the power of the iAPPS platform in the marketplace,” said Bridgeline Digital President and CEO Thomas Massie. “As a company, Bridgeline has made meaningful additions this past year both to our product line and our customer growth. We are extremely honored that BtoB has again selected Bridgeline, and we will continue to deliver innovative products to our customers.”
Branded as “The Digital Engagement Company,” Bridgeline Digital helps customers maximize the performance of their mission-critical Web sites, intranets, and online stores. The company’s iAPPS platform deeply integrates Web content management, e-commerce, e-marketing, and Web analytics to enable marketers to deliver attractive, engaging online experiences that convert their customers across all digital channels. Providing end-to-end digital engagement solutions, Bridgeline boasts an award-winning team of interactive services professionals who serve customers ranging from middle-market organizations to Fortune 1000 companies.
For more information, visit www.bridgelinedigital.com
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