Leading Chinese
multi-platform entertainment and video-on-demand company YOU On Demand
Holdings, Inc. has announced the expansion of its cooperation to offer feature
films from Disney Media Distribution through the YOU On Demand mobile service.
Through YOU On Demand,
Disney library titles like “Alice in Wonderland” and “Pirates of the Caribbean”
will now be available, and popular Marvel library titles will be available
through the company’s Subscription Video On Demand (SVOD) package. New releases
like “Thor: The Dark World” and “Saving Mr. Banks” will also be available
through the company’s Transactional Video On Demand (TVOD) service.
“We are very proud to
announce our expanded partnership with Disney as we continue to bring the best
in entertainment to mobile users in China,” YOU On Demand Chairman Shane
McMahon stated in the news release. “Disney films define quality family
entertainment, and we’re thrilled that YOU On Demand will be showcasing Disney
content to the world’s largest media audience. This partnership marks the next
step in YOU On Demand’s commitment to provide rich and diverse content to
customers anytime and anywhere on a wide variety of platforms, including
mobile, digital cable, IPTV, Over-the-Top and online.”
With the addition of Disney
content, YOU On Demand will continue pursuing the expansion of its mobile
distribution presence in China. The company will add Disney titles to its
current Hollywood lineup through the newly launched mobile app YOU Cinema, as
per a recently announced distribution agreement with Huawei, a leading global information
and communications technology (ICT) solutions provider and the third largest
smartphone manufacturer in the world. The YOU Cinema app currently comes
preloaded on Huawei Mate smartphones.
For more information about
YOU On Demand, visit www.yod.com
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