Wednesday, January 8, 2014

Bridgeline Digital’s (BLIN) iAPPS Platform Selected to Power Leading Pediatric Hospital’s Next-Generation Website

Bridgeline Digital announced that a global pediatric healthcare leader has chosen the company’s award-winning iAPPS Digital Engagement platform to launch its next-generation, mobile friendly, mission-critical website.

The proven track record of iAPPS and Bridgeline is what motivated the pediatric provider to choose the company. Bridgeline has a history of driving successful digital Web solutions for some of the world’s foremost healthcare organizations, helping these entities to attract, engage, and retain patients while improving efficiencies and reducing backend administration costs. The pediatric provider joins Children’s Hospital of Colorado, Lahey Hospital, the Society of General Internal Medicine (SGIM), Moffitt Cancer Center, Maryland Hospital Association, Winchester Hospital, and other leading healthcare organizations that have selected Bridgeline Digital and the iAPPS platform.

A survey conducted by the National Research Corporation stated that one in every two patients prefers using a hospital’s website as a primary source of healthcare information. Bridgeline has a vast history of developing websites that meet the shifting demands of healthcare reform changes to improve patient retention and growth. With its new, mobile-friendly website launched on the iAPPS platform, this leading pediatric provider will be able to drive patient activation through engagement features like a physician finder, patient forms for appointments, and the ability to easily publish content and multimedia.

The pediatric provider’s selection of Bridgeline further validates the company’s ability to leverage the iAPPS platform’s innovative capabilities and features in developing not just a website but a community for healthcare organizations and their patients. The iAPPS platform enables engagement that is replete with superior functionality to foster a strong, passionate web community that will help boost customer retention and overall patient growth. Features include e-cards, newsletter registration, video testimonials, and more.

For more information, visit www.bridgeline.com

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