Thursday, December 5, 2013

Ecrypt Technologies (ECRY) to Support Aggressive Marketing Strategy with Product Sandbox

Today before the opening bell, Ecrypt Technologies announced that it has begun developing a product test environment, known in the industry as a “sand box,” for its enterprise-level secure information system, Ecrypt One.

In this virtual environment interested parties will be able to test Ecrypt’s technology without the costs and effort of installing it in their infrastructure. The Ecrypt One sandbox will enable prospects to simulate their environments and get a hands-on feel for the technology, its security, and features.

“I think that whenever you bring a game-changing technology into the market you have to consider that limited familiarity with your product can be an obstacle to its adoption,” commented Brad Lever, Ecrypt CEO. “A sandbox is the perfect tool to eliminate any tentativeness potential customers may have.”

This is just one method the company plans to include in its marketing strategy to leverage technology and multimedia in order to further the appeal and penetration of Ecrypt One into its target markets.

For more information, visit www.ecryptinc.com

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