USA Technologies, a market leader in wireless/cashless payment solutions and machine-to-machine telemetry in the small-ticket, self-serve retail space, announced today that the quarter ended Dec 31, 2012, saw a total of ten new, exclusive three-year agreements for the company, all with existing clientele.
All agreements clearly extend existing relationships and stipulate the exclusive use of USA Technologies’ seamless ePort Connect, turn-key cashless payment and telemetry services framework. Among the clients we even see a Pepsi distributor, in addition to the regular crop of regional vending companies, which are a strong driver segment for USAT’s overall revenue model.
The power of a comprehensive payment and telemetry solution stretches beyond simplified credit card and the emerging NFC mobile payment landscape’s ease of use, well into the realm of customer engagement dynamics, with support for next-gen payment methods like Google Wallet, PayPal, and Isis that make this turn-key solution a featherweight competitor that still really packs a wallop. Prepaid and loyalty program integration allows for enhanced incentivization and customer retention, and with complete digital signage tie-in capability and interactive media services, you get a fully interactive, updateable, touch screen execution that even has video streaming capability. The intuitiveness of the QuickConnect™ API Web service for developers has produced some stunningly powerful results and the company’s considerable IP portfolio of 84 patents has served them well, with agreements in place serving some of the top names in the field like Verizon and Visa, and established relationships with major customers like AMI Entertainment, Compass, and Crane.
Senior VP of USAT, Michael Lawlor, emphasized how clients within this exclusive group, who have agreed to rely solely on ePort Connect (a true show of faith in the quality of the hardware/software and services), are exceptionally poised to reap massive bonuses to their operation through use of USAT programs like JumpStart and the Knowledge Base services.
Providing customers with robust information about the product (especially at their fingertips) has long been a way to close a sale and the complete end-to-end suite of services covered under the ePort Connect umbrella can help USAT clients really interact with their customers and stimulate business. That NFC-ready capability is going to be bigger and bigger as we move forward too. With more and more transactions being done via the mobile device, the company’s ePort® G8/ePort Mobile™ technologies will prove to be a real return generator for shareholders as the tempo picks up.
Lawlor was pleased to welcome these companies to the exclusivity list and pointed out to potential investors how such a commitment from standing clients is a clear sign that end markets are prepared to double-down on their investment in USAT. As of the end of Q2, the ePort Connect service hit some 186k connections, up a full 37% or more from 2011 figures. The benefits for clients from this technology are numerous indeed, ranging from prepaid and couponing incentives to low micromanagement demand and ease of implementation or updating, and the USAT clients get solid engagement metrics from their end users as a result, meaning they will likely come back for more. The fact that the system was designed to specifically meet the needs of the unattended small-ticket market also means that the cost-benefit ratio is lean and mean.
For more information on USA Technologies, visit www.USATech.com
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