- SRAX recently partnered with charities to allow users to make donations through BIGtoken platform
- BIGtoken allows users to earn from their data while generating reliable data sets that marketers can access
- BIGtoken users estimated at 16 million with revenue potential of $400 million by January 2022
As a quarter of Americans have been told to stay at home for the public’s overall health, a timely opportunity presents itself to Internet-based companies (http://ibn.fm/rxbSO). SRAX Inc. (NASDAQ: SRAX), a marketing and consumer data management technology company, gives users unique opportunities to earn money from their online data through its BIGtoken platform—a unique vehicle to help users earn extra cash while stuck indoors. Besides offering profit solutions for consumers, the company also gives those consumers the option to donate their BIGtoken earnings to charities (http://ibn.fm/6HEfa).
Gifting toward culture and social awareness has always been a standard component of SRAX’s corporate culture. In line with that spirit of connection, the company recently partnered with charities such as The ALS Association, HealthCorps, American Heart Association and Keep a Child Alive to provide BIGtoken users an opportunity to donate what they have earned from sharing their data.
In addition to allowing users to own and earn from their data, the BIGtoken system also generates reliable data sets that marketers can access for a fee. Data obtained by SRAX spans multiple industries, including the automotive, luxury, lifestyle and investor relations spaces, and is often of higher quality than data obtained through general mining techniques because of the permission-based nature of the BIGtoken system.
The BIGtoken platform is an evolution in data management – for users and marketers alike. Millions of users have abandoned some of the most popular social media platforms for various reasons – including concerns about data privacy (http://ibn.fm/QfxBo). BIGtoken presents a solution that offers users clarity, control and compensation for their data.
Based on the platform’s widespread success, SRAX recently announced an initiative to expand through a secured term loan (http://ibn.fm/uCbnu). “This financing will help fuel growth as both BIGtoken.com and SRAXir.com are gaining traction in their goals to be the leaders in their respective data businesses,” CEO Christopher Miglino stated in a news release.
BIGtoken users can earn rewards through the platform by opting into agreements regarding what data is shared and when that data is purchased. They can also earn rewards by answering questions, checking into locations, recruiting new members and more. In addition, BIGtoken users have control over what companies can buy their data and how that data will be used. In short, the entire process creates opportunities for empowered consumers to earn rewards while creating accurate, verified consumer data for targeting.
Current users of BIGtoken are estimated at over 16 million, with a revenue potential projected at $400 million by January 2022. Through several international ventures, the company has launched into new markets including India and Mexico, along with several future multilingual offerings of BIGtoken in Europe.
For more information, visit the company’s website at www.SRAX.com
NOTE TO INVESTORS: The latest news and updates relating to SRAX are available in the company’s newsroom at http://ibn.fm/SRAX
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