Earlier today, OurPet’s Company (OTCQX: OPCO) announced a
new strategic partnership with Aplix IP Holdings Corp., a leading Japan-based
software and solutions provider, designed to help the company enhance the bond
between pets and humans through the development of innovative new products
fueled by smart technology.
According to the American Pet Products Association, there
are approximately 85.5 million domesticated cats and 77.8 million domesticated
dogs in the United States, and owners are spending more than ever on their
furry family members. Over the past 20 years, the U.S. pet industry has grown
from $16 billion to over $60 billion, and additional, sustained growth appears
to be on the horizon. OurPet’s is aware of this growth, and the company’s goal,
through its partnership with Aplix, is to employ technology related to
Bluetooth and Wi-Fi to develop products that improve the relationship between
pets and pet owners by providing harmonious, healthy experiences for the
animal.
“We literally searched the world for the strategic partner
who shares the same passion as we do and would closely work with us to bring
these ideas to reality,” Dr. Steve Tsengas, chief executive officer of
OurPet’s, stated in the news release. “We’re fortunate to have found what we
were looking for in Aplix of Japan, a world leader in Bluetooth and Wi-Fi
design, development and manufacture of related components.”
Moving forward, Aplix will work with OurPet’s to help the
company advance development of its innovative product line, which targets unmet
needs in the expansive pet supply industry. The two partners have already
invested “extensive resources” toward the development of new products that
implement smart technology, according to Tsengas, and additional collaborations
resulting from this strategic partnership are expected to contribute to the
development of marketable breakthroughs on a forward path toward
commercialization.
OurPet’s has a long history of driving innovation in the pet
industry, beginning with its launch in 1995. The company’s intellectual
property portfolio currently includes more than 160 issued or pending patents –
including proven products such as the Big Dog Feeder® elevated feeders,
Play-N-Squeak® cat toys, and SmartScoop® automated litter box. Today, more than
75 percent of OPCO’s revenue is derived from the sale of its proprietary
products. By partnering with Aplix, the company is demonstrating a commitment
to building on its history of innovation by driving the evolution of the
growing pet industry into the future.
“We have experienced rapid growth in sales and profits by
means of a simple strategy – listening to pet owners and retailers and applying
our extensive knowledge related to pet behavior, geriatrics and nutrition and
the extensive engineering technology/manufacturing,” continued Tsengas. “We’re
excited to see where this new strategic partnership takes us.”
For more information, visit the company’s website at
www.ourpets.com
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