- SRAX
presented at the 5th Annual B. Riley Consumer & Media Conference
- CEO
and Founder Christopher Miglino discussed the company’s impressive growth
and upcoming initiatives during a NetworkNewsWire interview
- BIGtoken
offers consumers control of and compensation for data
Digital marketing and consumer data management technology
company SRAX Inc. (NASDAQ: SRAX) showcased its presentation
yesterday at the 5th Annual B. Riley Consumer & Media Conference at the
Sofitel Hotel in New York City (http://ibn.fm/OlIGi). CEO and Founder Christopher Miglino
also met with investors and participated in a fireside chat with analyst Mike
Crawford during the premier event.
SRAX is expanding its revenue streams by monetizing its
datasets through various platforms. SRAX CEO and Founder Christopher Miglino
joined Stuart Smith from NetworkNewsWire on September 19, 2019, for an audio
interview reviewing the company’s impressive growth pattern during the past
year and discussing future plans (http://ibn.fm/VKK4x).
“Our goal is to build the most valuable opted-in data set in
the world,” Miglino stated in the interview. “We’ll have more consumers that
have opted in to let us sell access to their data than any other company, and
that’s invaluable.”
Miglino further stated that, as consumers realize the value
potential of data, they are retaining their information. Privacy concerns are
high, with governments passing laws that control the amount of data that
website publishers such as Facebook, Twitter and Snapchat can access. SRAX
provides companies with a secured privacy solution through the BIGtoken
platform. SRAX has also teamed up with several high-profile nonprofit
associations so that BIGtoken can contribute their earnings.
Developed by SRAX, BIGtoken can be downloaded from both the
App Store and Google Play. The platform boasts over 16 million BIGtoken
registered users worldwide and provides consumers with a safe and transparent
environment for optimization and monetization of their data (http://ibn.fm/p4vn5). In
exchange for giving brands access to their data by answering surveys, checking
into locations, referring friends and more, BIGtoken users are rewarded with
points, which they can then redeem for cash or gift cards.
SRAX works across many industry verticals and uses its
technology to identify target consumers for brands and companies in the CPG,
automotive, investor relations, luxury and lifestyle industries. By integrating
data using verified consumer participation, the company provides useful
insights to its client brands to keep those brands ahead of the competitive
curve.
For more information, visit the company’s website at www.SRAX.com
NOTE TO INVESTORS: The latest news and updates
relating to SRAX are available in the company’s newsroom at http://ibn.fm/SRAX
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