Limelight has garnered attention by proactively optimizing Web sites for most of the retailers attending eTail Palm Springs. The front-end optimization solution (FEO) improves Time to Action – the time it takes visitors to first engage with content on online sites. The solution has been shown in comprehensive testing to boost performance on most Web sites twofold to fivefold.
Leading the team at Wayfair LLC, formerly CSN Store, is Steven Conine whom is the Co-Founder and Chairman. In reference to this press release, Conine stated, “Online shoppers don’t want to wait–they want to engage and interact with sites instantly. We knew that our sites could have a stronger impact if we delivered the most important and desired content first. Because our Web properties generate dynamic content to enable unique and customized experiences for our customers, we required a solution that could optimize dynamic content on the fly–Limelight Accelerate delivered this capability for us. After just one month of employing Accelerate, we saw a 17% jump in page views per visitor. It’s clear that our improved site performance created a more satisfying shopping experience for our customers, which ultimately affects our brand and our bottom line.”
Limelight Networks Senior Vice President David Hatfield added, “Limelight Accelerate ensures that the most important information renders first, so content such as specific product details are prioritized. The faster users get the information they want, the faster they will act on it, resulting in longer site visits, more sales, and ultimately enhanced brand loyalty.”
Currently, Limelight Networks, Inc. is trading in the $3.95 range. To learn more about this press release or the company as a whole, visit their corporate website at www.limelight.com
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