MicroVision,
a prominent player in the innovative, ultra-miniature projection display
technology market, announced today that it will be attending the 2014 Consumer
Electronics Show (CES) in Las Vegas. The company will be displaying new and
exciting product concept devices in a series of meetings with consumer
electronics Original Equipment Manufacturers (OEMs) to showcase the incredible
possibilities enabled by PicoP® display technology that engages consumers by
delivering a simple, yet dynamic, vehicle to view media-rich content on the go.
The latest generation of PicoP display technology features a bright, high
definition, consistently in focus image in the small form factor that has
become a staple of concept devices at CES in recent years. In addition, the
company will feature display engines from its partners that highlight its
award-winning PicoP display technology.
MicroVision
recently held focus groups around mobile devices equipped with PicoP display
technology, the participants of which represented a range of demographic
profiles. The members of the focus groups were shown enhanced viewing of
movies, sports, and social media images on devices analogous to those that
MicroVision will feature at CES. Participants had extremely positive reactions
to the demonstrations, and were particularly impressed with the image quality,
convenience, and ease of use of the PicoP-enabled devices. Creating a
consistently focused big screen experience from a handheld, portable device
through PicoP display technology was indicated as a feature that would cause
consumers to watch more video on mobile devices.
MicroVision
is engaged in discussions with targeted OEMs for bringing PicoP display
technology to market in their products. Under its licensing business model, the
company is also working with multiple partners with the goal of having supply
sources for display engines based on PicoP display technology readily available
for OEMs.
For
further information, please visit www.microvision.com
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