SRAX
(NASDAQ: SRAX), a digital marketing and consumer-data-management technology
company, enables consumers to own their own data and be compensated for the
release of that date. An article discussing the company reads, “SRAX’s focus is
its consumer-powered, data-management platform that rewards consumers while
enabling businesses to obtain fully informed, consumer opted-in data. Also
issues of privacy and data ownership are of increasing concern to consumers.
They expect to keep data private as privacy laws on both the state and federal
level are putting the value and control of data back in the hands of consumers.
Social platforms such as Facebook, Twitter, Snapchat, LinkedIn and others are
facing backlash from consumers over privacy concerns. . . .SRAX’s BIGtoken
solution enables consumers to own their own data and get remunerated for the
release of their data. With BIGtoken’s secure platform, consumers have control
over what data is shared, who can buy it and how it’s used (http://ibn.fm/PfdCb).
Furthermore, businesses gain consumer data that is passed through numerous
layers of verification for premier accuracy.”
To view the full article, visit http://ibn.fm/0grZF
About SRAX
SRAX is a digital marketing and consumer-data-management
technology company. SRAX’s technology unlocks data to reveal brands’ core
consumers and the characteristics of those consumers across marketing channels.
Monetizing its data sets, SRAX is growing multiple recurring-revenue streams
through its various platforms. Through its BIGtoken platform, SRAX has
developed a consumer-managed data marketplace where people can own and earn
from their data, thereby offering everyone in the internet ecosystem choice, transparency
and compensation. SRAX’s tools deliver a digital competitive advantage for
brands in the CPG, investor relations, luxury and lifestyle verticals by
integrating all aspects of the advertising experience, including verified
consumer participation, into one platform. For more information, visit the
company’s website at www.SRAX.com.
NOTE TO INVESTORS: The latest news and updates
relating to SRAX are available in the company’s newsroom at http://ibn.fm/SRAX
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