Digital-marketing and consumer-data-management technology
company SRAX (NASDAQ: SRAX) recently released results from a
survey conducted via its BIGtoken app that provided several insightful
takeaways regarding political views ahead of the upcoming U.S. presidential
election. A recent article discussing the company reads, “BIGtoken’s innovative
approach to data collection has led to the completion of valuable and
high-quality surveys. The platform currently has more than 16 million users worldwide (http://ibn.fm/7Y3sO). These
engaged consumers can feel safe providing accurate information, knowing that
the data is anonymized before access to it is sold. SRAX is providing a unique
experience, as this consumer control is unprecedented among large social media
platforms and data brokers that sell people’s personal data to a number of
interested buyers without anonymizing that data.”
To view the full article, visit http://ibn.fm/vVxzk
About SRAX Inc.
SRAX is a digital-marketing and consumer-data-management
technology company. SRAX’s technology unlocks data to reveal brands’ core
consumers and the characteristics of those consumers across marketing channels.
Monetizing its data sets, SRAX is growing multiple, recurring revenue streams
through its various platforms. Through its BIGtoken platform, SRAX has
developed a consumer-managed data marketplace where people can own and earn
from their data, thereby offering everyone in the internet ecosystem choice,
transparency and compensation. SRAX’s tools deliver a digital competitive
advantage for brands in the CPG, automotive, investor-relations, luxury and
lifestyle verticals by integrating all aspects of the advertising experience,
including verified consumer participation, into one platform. For more
information, visit the company’s website at www.SRAX.com.
NOTE TO INVESTORS: The latest news and updates
relating to SRAX are available in the company’s newsroom at http://ibn.fm/SRAX
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