- Wholly
owned subsidiary Aptito offers innovative business management and point of
sale solutions
- Multiple
options are available for small restaurants, startups and other businesses
operating on limited budgets
- Company’s
main focus is to improve customer satisfaction in an industry
characterized by rapid growth and intense competition
Net Element Inc. (NASDAQ: NETE), a provider of innovative
payment solutions, has developed a range of products that address the needs of
the restaurant industry. Restaurant point of sale (POS) solutions are available
to help industry representatives overcome various common issues and ensure the
sustainable growth of their businesses.
Under wholly owned subsidiary Aptito, Net Element provides
complete business management solutions and cloud-based POS for the restaurant
industry.
A quality POS system ensures quality service, whether it’s
used in a gourmet restaurant or a quick service restaurant (http://ibn.fm/kVM5c). In the
second case, customers are looking for quick services and convenience, and
having to wait for a payment to be processed takes away from that experience.
Innovative POS solutions like those provided by Aptito are
also a good choice for small restaurants, startups and businesses trying to
establish their market positions with limited budgets.
Effective payment processing increases customer
satisfaction. Even if an owner is trying to open a restaurant on a limited
budget (http://ibn.fm/WgGvd),
he or she will still need to invest in the tools necessary to help the concept
grow and develop into a successful endeavor.
Aptito has a range of solutions for such restaurant owners.
Aptito POS, Aptito mPOS, digital menus and kiosks create a suite of integrated
products that is favored over other solutions due to its cost-efficiency, ease
of use, effective inventory management functionalities, cloud-enabled features,
scheduling and payroll integration.
The Aptito restaurant POS systems ensure seamless
integration, an array of essential features and top-notch security
characteristics that adhere to the strictest of industry standards.
The restaurant industry is insanely competitive. As of 2018,
there were more than one million restaurants in the U.S. (http://ibn.fm/3l3AF). According
to the National Restaurant Association, 10,000 new businesses open each year.
In other words, there are 189.8 restaurants for every 100,000 Americans. In
2001, the ratio was 165.1 restaurants per 100,000 people.
Over the years, restaurant profitability has improved (http://ibn.fm/MVp1d).
Full-service restaurants noticed a net profit margin increase of 6.1 percent,
as data from the most recent 12-month industry analysis suggests. According to
the National Restaurant Association, 2018 was the ninth consecutive year of
growth in the industry.
Currently, the restaurant industry generates four percent of
the U.S. GDP and employs 15 million people. Industry expansion keeps restaurant
owners focused on maintaining competitiveness, and the adoption of an
innovative payment solution is one of the ways to accomplish this goal.
In a niche characterized by rapid growth and intense
competition, the quality of customer service is of paramount importance.
Increasing customer satisfaction (http://ibn.fm/3VmGv) depends on several essentials –
knowing what clients really want, delivering something extra to loyal customers
(bonuses and loyalty programs) and choosing the right POS. Loyalty programs are
based on the acquisition and maintenance of meticulous customer records. A
modern digital POS system makes it easy to organize such data and retrieve it
upon necessity.
Both small businesses (http://ibn.fm/zhCVP) and large restaurant chains need
reliable POS solutions to ensure a satisfactory ROI within a reasonable
timeframe. Companies like Aptito make such solutions readily available.
For more information, visit the company’s website at www.NetElement.com
NOTE TO INVESTORS: The latest news and updates
relating to NETE are available in the company’s newsroom at http://ibn.fm/NETE
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