VIVO Cannabis Inc. (TSX.V: VIVO) (OTCQB: ABCCF) this morning
announced its appointment of Joel Mallard as its new chief customer officer
(CCO). Per the update, Mallard will assume the position effective August 20,
2018, and will be tasked with building and leading VIVO’s sales teams and
strategy across all markets moving forward. Mallard brings more than 20 years
of sales, marketing and innovation experience to the VIVO team, having previously
held senior roles at Diageo and News Corp. Notably, he also boasts over 13
years of experience in leadership roles in the alcoholic beverage industry.
“Joel is a welcome addition to the VIVO team. His extensive expertise in sales,
marketing and product innovation and in the beverage alcohol category are
highly valued,” Barry Fishman, CEO of VIVO, stated in the news release. “His
leadership role will include developing a comprehensive understanding of our
customers and creating strategies to maximize customer acquisition, retention
and profitability. We are thrilled to have Joel as the chief customer
ambassador for our brands including Beacon Medical, Fireside Cannabis and
Lumina Wellness.”
To view the full press release, visit http://ibn.fm/bsDuj
About VIVO Cannabis™
VIVO is recognized for trusted, high-quality products and
services. It holds production and sales licences from Health Canada, and its
world-class indoor cultivation facility in Napanee, Ontario contains
proprietary plant-growing technology. VIVO is expanding its production capacity
and pursuing partnership and product development opportunities domestically, as
well as in select international markets, including Germany, Australia and
Israel. VIVO recently announced that it has entered into a definitive agreement
to acquire 100% of the issued and outstanding share capital of Canna Farms
Limited, a premium cannabis company based in Hope, British Columbia. For more
information, visit the company’s website at www.VIVOCannabis.com
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