Talk is cheap, and action – or results to be more accurate –
defines whether a company is going in the right direction. There are many
innovative ‘idea companies’ out there, but one company making good on its
promises and delivering revenue growth, new partnerships, and new products is
Content Checked Holdings, Inc. (OTCQB: CNCK). In a recent letter to its
shareholders, Content Checked CEO Kris Finstad recapped a rapid, exciting
growth history while outlining plans for moving forward.
Fundamentals are the baseline measurement for any small-cap
startup company to gauge whether or not it is going in the right direction. For
the six months ended September 30, 2015, Content Checked’s revenues were
$657,850, as compared to no revenues for the six months ended September 30,
2014. Cash and equivalents as of September 30, 2015, were $5.5 million. Those
figures answer these two questions with an unequivocal yes: 1) Are people
actually buying your product?; and 2) Do you have enough money in the bank to
execute business operations and strategies moving forward? A positive nod in
this regard represents impressive execution and growth for a company founded in
July 2013.
Content Checked is the creator of a family of mobile apps
for individuals who suffer from food allergies and other dietary needs. As
Finstad notes in his shareholder letter, the company has had over 2 million
downloads and, more importantly, 66 percent of its users are active at least
five times a week.
Leveraging its success, the company is moving to a
subscription-based model and has plans to continue to diversify and grow its
offerings to include more niche apps within the health and wellness sector.
“We believe that the iOS (Apple) and Android platforms are
moving in the direction of subscription-based applications. To capitalize on
this trend and stay ahead of our competition, we are making our core apps free,
and are also offering users subscription-based versions of our apps that will
provide access to additional desired features. With the relaunch and rebrand of
Content Checked’s products, anticipated to take place in March 2016, we will
introduce a new subscription based service for the Content Checked line of
products, in addition to offering an updated and improved experience for core
(free) users … The extension of our brand will add value to our family of
mobile apps designed for those with dietary restrictions and preferences. We
believe that consumers of all ages are continuing to place greater emphasis on
healthier food alternatives, and we hope that our family of apps will enable
Content Checked to reach every demographic in a household,” explained Finstad.
Another strong point for this emerging player is its ability
to establish key industry relationships. In this respect, Content Checked has
formed a partnership with Troy Healthcare in which the two companies will use
their innovative products, MigraineChecked and Stopain® Migraine, respectively,
to help deliver preventative information and fast-acting relief for migraine
sufferers.
Content Checked’s products have been given numerous
accolades and praise in several high profile media outlets and publications,
including Forbes, USA Today, ABC, CBS, NBC, Fox, Los Angeles Business Journal,
Yahoo! Travel and Yahoo! Finance, Examiner.com, MSN, PR Newswire, Gourmet
Business, Epi-Family.com, The Active Times, Reviewed.com, Business Rockstars,
IdeaMensch, Celiac Disease Foundation, Cheapflights.com, Bustle,
AllergicLiving, The App Magazine, Great Taste Magazine, Clean Eating,
TheDailyMeal.com, DIY Active, Food Allergy & Research Education, SheKnows
Media, Smarter Travel and Voices in America and Z Living. The company’s apps
will also be featured in upcoming outlets such as Los Angeles Business Journal,
Reuters, VentureBeat, MyHeart.net, and Rasmussen Blog.
A look at some of the other spokes in the corporate wheel
provides a bit of insight into the company’s business development and proven
ability to advance on its growth strategies.
Aside from key management, Content Checked is backed by a
team of professionals with the following certifications and/or degrees:
registered dietician, certified nutritionist specialist, certified nutrition
support clinician, CISSN sports nutrition, masters of nutrition, wellness and
health coach and NESDA personal trainer.
Additionally, the company kicked-off 2016 with the formation
of a board of advisors to provide guidance to the board of directors and
management team. One such advisor is Dr. Marc Siegel, MD FACP, a clinical
professor, medical director, author, and medical contributor, reporter, and
member of the Fox News Medical A Team, among other notable roles.
Combined, all of these achievements and strategies
contribute to Content Checked’s plan to uplist to the NASDAQ or NYSE exchange
later this year, an impressive feat that will position the company in front of
a broader base of global institutions, funds and retail investors.
“All of us at Content Checked believe that our market
capitalization will continue to grow with improving underlying Company
fundamentals. We are a young entrepreneurial company that is flexible and
continues to adopt to our core markets’ and users’ demands, to ensure that we
position the Company to enhance shareholder value going forward,” Finstad
concluded in his letter.
For more information, visit www.contentchecked.com
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MissionIR is committed to connecting the investment community with companies that have great potential and a strong dedication to building shareholder value. We know our reputation is based on the integrity of our clients and go to great lengths to ensure the companies represented adhere to sound business practices.
Sign up for “The Mission Report” at www.MissionIR.com
Please see disclaimer on the MissionIR website http://www.missionir.com/disclaimer.html
