Collins will be in charge of overseeing the social service practice and digital content, while directing the expansion of Pulse’s management team in order to meet exciting growth demands. Hee will implement her knack for crafting creative business plans. Putting those strategic skills to use, she will lead The Pulse Network’s enterprise production and partnership team. In addition she will develop solutions to seamlessly meet clients’ enterprise needs.
Collins has a traditional background in content creation, communications, and agency management experience. With 18 years of marketing experience, he has collaborated with innovative start-ups and international brands. Previously, Collins sat as partner at Human 1.0, a business consultancy, and Principal at New Marketing Labs, a social business agency. Collins was also part of the executive team that brought to conception SHIFT Communications, a leading social media and public relations agency.
“As the host of Boston’s Social Media Breakfast, Robert is a key figure in the digital and social media landscape and leading the industry in effective content creation that builds brands and drives business growth,” stated CEO of The Pulse Network, Stephen Saber. “We are thrilled to be working with Robert again and have him as part of The Pulse Network team as we expand our services and start offering new sales, branding and though leaderships platforms through video and content services to our growing enterprise business groups.”
Joining Pulse as Director of Business Development, Hee has over 25 years of experience in global strategy, sales, marketing, and business. Prior to joining The Pulse Network, Hee held a position with International Business Machines (IBM), working in IBM’s Software, Hardware, and Services division. Hee previously directed a multi-disciplinary team that impressively developed and brought to market, a worldwide industry-based online lead generation tool, which has currently been translated into 7 different languages. Additionally Hee developed market introduction strategies, supporting assets for worldwide marketing, enabling sales teams to be able to efficiently drive awareness. She also developed share best practices and created field enablement materials.
“Katherine is a valuable addition to The Pulse Network’s leadership team,” said Stephen Saber. “Her expertise in business development and creating and executing plans to generate measurable results will make her an integral part of our growing staff. Her past experience and networking skills will provide indispensable insight that will significantly help as we develop and expand our enterprise solutions.”
To learn more, please visit www.thepulsenetwork.com
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