Tuesday, June 2, 2015

Capitalizing on Rebounding Real Estate Market with Vertical-Specific Social Network

The national real estate market is continuing to rebound from the recession, and industry experts predict continued growth in the coming years. According to a study by the National Association of Realtors, new home sales are expected to rise by more than 65 percent by 2016, as compared to figures from 2013. RESAAS Services, Inc. (OTCQX: RSASF), through its social and global referral network, is giving real estate professionals the tools they need to capitalize on this growth while successfully adapting to the evolving market.

The Real Estate Social Network™ is a free-to-use social networking tool designed specifically for real estate professionals. As of December 31, 2014, the network had a North American user base of over 280,000 members. Using the company’s website, realtors can synchronize Facebook, Twitter and LinkedIn accounts in order to expand their online presence and increase brand exposure. By creating an attractive, marketable social profile page, agents can gain referrals, attract leads and generate improved results over traditional marketing efforts.

In recent months, RESAAS has continued to expand the presence of its revolutionary network in the industry through the addition of several well-known real estate firms throughout both the United States and Canada. The vigorous adoption of the company’s platform by various brokerages has shown the significant demand for RESAAS’s vertical-specific network. In January, the company began offering premium subscription services to its professional user base, which is expected to drive increased returns for investors in the future.

Through continued expansion, RESAAS is in a strong position to capitalize on significant advertising revenue moving forward. AdSAAS™, the company’s customized advertising solution, provides clients with direct access to an audience of hundreds of thousands of real estate professionals from vital markets around the planet. The flexibility offered by AdSAAS™ has already attracted a collection of major advertisers, including Sprint, Summit Funding and Lawyers Title.

In September 2014, the company’s continued growth helped it qualify for trading on OTCQX, which is designed for investor-focused companies that meet high financial standards.

“RESAAS’s innovative web and mobile social media platform helps real estate agents worldwide network, gain referrals and grow their businesses,” stated R. Cromwell Coulson, President and Chief Executive Officer of OTC Markets Group. “We are proud to welcome RESAAS to the family of established U.S. and international companies on OTCQX and look forward to working with the company for years to come.”

With an established presence on OTC’s top marketplace and continued growth within the real estate industry, RESAAS is in a strong position moving forward.

For more information, visit www.corporate.resaas.com


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