In a recent interview on ‘Business Rockstars’ with Ken
Rutkowski, Content Checked Holdings, Inc.’s (OTCQB: CNCK) CEO Kris Finstad
talks in depth about the company’s origins, its mission, where it is today and
plans for the company’s future. A few years ago when Kris was cooking dinner
for his daughter and one of her friends, the friend ended up in the emergency
room due to an allergic reaction to one of the ingredients in the meal he
prepared. Why did this happen? Simply because food labels often give very
limited and confusing information, especially pertaining to food allergens. The
ContentChecked app originated from this all too frequent and relatable
instance. The app allows its users to scan a product’s bar code and determine
if it is safe for consumption, as well as helps users to personalize shopping
lists and make sure they purchase products that are compatible with their
specific allergies and intolerances.
Kris first launched the app in Norway, accumulated 17,000
users, and gained invaluable experience with a reliable test market before
making the decision to tackle the competitive U.S. market. ContentChecked is in
the Food Knowledge sector and has very little competition. The company makes
money through the advertisement of foods and beverages that are listed as
alternatives for those products consumers scan that do not match their allergy
settings.
The company has a family of mobile apps, which includes the
SugarChecked app ($0.99 in the app store); the MigraineChecked app (free in the
app store); and its namesake ContentChecked app (free or the premium version
costs $1.99 in the app store). Each app is supported by the largest and most
comprehensive food database and is updated constantly by a team of
nutritionists, medical professionals and user feedback.
Kris is the principal shareholder of the company, having
invested $6 million of his own money, along with raising an additional $2
million from the IPO. ContentChecked has all the pieces in place to grow and
succeed, including a dedicated and knowledgeable team with a laudable purpose;
high demand with very little supply and competition in its sector; a proven
test market; and skin in the game.
For more information, please visit the company’s website at
www.contentchecked.com
About MissionIR
MissionIR is committed to connecting the investment community with companies that have great potential and a strong dedication to building shareholder value. We know our reputation is based on the integrity of our clients and go to great lengths to ensure the companies represented adhere to sound business practices.
Sign up for “The Mission Report” at www.MissionIR.com
Please see disclaimer on the MissionIR website http://www.missionir.com/disclaimer.html
MissionIR is committed to connecting the investment community with companies that have great potential and a strong dedication to building shareholder value. We know our reputation is based on the integrity of our clients and go to great lengths to ensure the companies represented adhere to sound business practices.
Sign up for “The Mission Report” at www.MissionIR.com
Please see disclaimer on the MissionIR website http://www.missionir.com/disclaimer.html
