Moxian, Inc. (OTCQB: MOXC) is connecting businesses and
consumers in China with precision marketing delivered via social marketing and
promotion platforms. With innovation and strategy, the company is strengthening
its foothold in the online-to-offline marketing space. After entering at an
opportune time, Moxian moved to test and refine its online-to-offline marketing
platform in Asia before focusing its attention on the major metropolitan areas
in China. The company stands to benefit from its timely entrance into China,
which is reporting an estimated 25 percent annual growth in sales, as well as
the upcoming opening of new offices in the region and the expansion of its
operations there.
As Moxian wraps up its development and testing phase, the
company seems prepared to experience a marked increase in revenue from merchant
subscriptions and other income sources, especially once it opens additional
sales offices in Shanghai, Beijing and Guangzhou in 2016. Merchant fees –
driven by the number of merchants participating in the Moxian platform – can
provide a substantial source of cyclical revenue for the company. By driving up
the number of merchants participating, Moxian will also drive up this income
stream. In the future, Moxian can earn additional revenue through the sale of
reward points. Eventually, the company also expects to generate revenue from
selling advertising on its platform.
With offerings like the Moxian+ App and the Moxian Reward
program, the company strategically connects merchants and consumers. Moxian has
designed its products and services so merchant clients can customize their
advertising and promotional efforts for specific customers. On the user side,
Moxian’s platform invites users to return frequently and encourages new users
to subscribe to the company’s website. By allowing merchant clients to study
consumer behavior through data collected from a database of users’ activities,
the company is also building a social customer relation management tool that
allows business owners to engage in precision marketing.
With all initiatives steered by an experienced management
team, Moxian’s business strategies, growth initiatives, operating performance
and multiple revenue sources are positioning the company for considerable
market opportunity in the online-to-offline sector in China.
For more information, visit the company’s website at
www.Moxian.com
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