Monday, September 8, 2014

Taser International Inc. (TASR) Gains Attention Following Nationwide Interest in Officer-Worn Body-Cams

Taser International is in the protection business. The company shines in the public safety technology field, expertly delivering customer-driven self defense products and personal safety equipment that protect life and truth. From its Axon/Evidence.com on-officer video and storage system to its industry-leading Conducted Electrical Weapons (CEWs), Taser’s products are designed to aid in preventing danger, providing accountability, reducing violent confrontation, and lowering injury rates for law enforcement officers and suspects.

Taser’s Axon camera, a body-worn camera for law enforcement, has been generating a lot of buzz lately.

In August 2014, following the alleged accidental shooting of an unarmed African-American teen by a police officer in the city of Ferguson, Missouri, an incident that has sparked civil unrest across the nation, concerned citizens have been making increased calls for the use of body-mounted cameras by police forces. Taser shares gained interest due to the nationwide attention on these so-called “cop-cams.”

Additionally, in early September 2014, officials revealed that, as part of a pilot program, the New York City police department would begin testing sixty body-mounted cameras made by Taser and privately-held Vievu, a company founded by Steven Ward, a former Taser marketing vice president. Use of the cameras was mandated in part of a 2013 court order that sought to curb the NYPD’s “stop and frisk” policy on the grounds that it violated constitutional protections against unwarranted searches. The presiding judge called for the camera’s use in a pilot program that would involve at least one police precinct in each of the city’s five boroughs. Considering that the NYPD is the nation’s largest police department, with a budget of about $4.6 million and some 34,000 officers, this is most likely the beginning of a trend across the force.

Taser develops, manufactures and sells its Axon body camera along with a host of complementary video products including:

•           The complete Axon system which employs advanced audio-video record and capture devices worn by first responders to record video of critical incidents from the visual perspective of the officer;

•           Evidence.com, a cloud-based digital evidence management system and warehouse, offering digital evidence management, sharing, analysis, and storage; and

•           The Taser Cam HD, a video recording device that captures both video and audio of potential and actual Taser use incidents as an accessory to a Taser CEW.

Taser supplies its products through its online store and direct sales force as well as distribution partners and third-party resellers. It also backs these products fully with world-class professional services that facilitate all aspects of the planning and implementation of the company’s solutions. Founded in September 1993, Taser’s 100,000 square-feet corporate headquarters and manufacturing facility is located in Scottsdale, Arizona.

For more information, visit www.taser.com


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